Jorge Pardo 'West Palm Beach Mural' 2006

Jorge Pardo

2006 West Palm Beach Mural Project

1016 Clare Avenue, West Palm Beach, Florida

 

This project was conceived and executed in the early fall of 2005 in response to a request by real estate developer David Wasserman to bring attention to a drab, two-block-long stretch of industrial warehouses, which he owns in the center of West Palm Beach, Florida. Pardo prepared a computer-generated sketch of each façade of the building, which the artist overlaid with his explosive, tropical design. David Wasserman did not hesitate in approving the execution of Pardo’s design.. The sketches were then transferred to working scale drawings, which were in turn executed by scenic artists; Jon Smith, Greg Senner and David Mintz of Sole Scenic, based in Orlando, Florida.. Sole Scenic spent one month executing the hand painted 40,000 square foot façade.

A large photographic mural of the project was included in Pardo’s 2007 survey at the Museum of Contemporary Art, North Miami.

Today the mural continues to breath life and vitality into an otherwise industrial neighborhood.